Inspring Audiences to Own the Future of Marketing

Marc Gutman delivers actionable, high-energy keynotes that help leaders and teams harness the tools of tomorrow: AI, story, and brand strategy while staying true to what makes them uniquely human.

Book Marc Gutman to ignite your event with fresh ideas, inspiring stories, and actionable strategies your audience will remember and use.

AI with SOUL:

Making Marketing Meaningful (and Unforgettable) Again

Talk Description:
It’s never been easier to blend in or to stand out. While the world is using AI to create more, faster, the true opportunity is the opposite: using AI to amplify what makes you and your brand irreplaceable.

In this keynote, Marc Gutman reveals how to put humans, not machines, at the center of your marketing bringing heart, clarity, and integrity back to your story and campaigns. Learn how the smartest teams are using AI to cut noise, deepen insight, and produce work that’s not just efficient, but unforgettable. You’ll leave with 3 actionable techniques to boost your marketing’s humanity and impact ready to use, right away.

Key Takeaways:

  • 3 ways to use AI as your “strategy amplifier,” not a replacement

  • Practical tools/tactics that actually make your marketing more human

  • A mindset shift: why AI is the opportunity to do your best creative work yet

Format:
 • 60-minute keynote (inspiration + hands-on tactics)
• 3-hour workshop (build your own AI-powered marketing agent)

The AI Advantage

Outperforming the “Slopification” of Marketing

Nearly everyone is using AI in marketing. Nearly everyone is also blending into a sea of sameness. In this energetic, actionable session, Marc Gutman arms you with new ways to use AI as a true differentiator not a shortcut to mediocrity. You’ll see how to combine AI with critical thinking and creative process to outshine the “slop” flooding your audience’s feeds, inboxes, and screens. Discover 3 practical tools and workflows to elevate your work immediately no more “good enough,” just remarkable.

Who Should Attend:

  • Growth-minded leaders and teams in any industry

  • Marketers frustrated with the flood of low-quality, undifferentiated output

  • Anyone ready to rise above the noise and claim a competitive advantage

Key Takeaways:

  • Strategies to break free of the “AI content trap”

  • How to blend AI, human insight, and craft for standout results

  • 3 field-tested AI techniques/tactics to use right now

Format:
 • 60-minute keynote (with tangible examples)
• 3-hour hands-on workshop (create your “AI creative partner”)

AI x Storytelling

How to Craft Brand Narratives That Don’t Feel Robotic

Marketing should spark connection, not confusion. But when every brand sounds the same, how do you keep your signal distinct from the noise?

Marc Gutman guides you through the brave new world of AI-supported storytelling, showing how marketers can use AI to unlock creativity, consistency, and reach without losing their voice or authenticity. This talk isn’t about hype. It’s both action and inspiration. Attendees leave with three concrete, “use now” approaches to making their brand story stronger, smarter, and unmistakably human.

Who Should Attend:

  • Founders, branding/marketing teams, and creative leads

  • Any business that wants to scale its story without losing the qualities that made it special

  • Teams tired of “robotic” messaging and seeking a fresh edge

Key Takeaways:

  • How to use AI to clarify, enrich, and scale your brand narrative

  • 3 hands-on tactics for stronger, not staler, story

  • Why the future is human and how to harness AI the right way

Format:
 • 60-minute keynote (real-world examples + walk-away initiatives)
• 3-hour workshop (collaborative “storybot” creation and messaging session)